The world of media and communications is developing at a rapid pace. Finding innovative solutions for the communicative challenges of the future: that is the teaching and learning objective of our master’s programme in Communications Management. Our interdisciplinary method teaches students the foundations of social sciences, humanities and business management as well as specific subject-related and methodological knowledge. Tomorrow’s communicators must not only possess comprehensive specialist knowledge and be able to spot current social trends, they must also be able to assess the impact these trends will have on the communications industry and integrate new knowledge into communications.

Our master’s programme in communications management is based on the principles “ascertain – develop – test – apply”. In the first semester, students gain insight into the foundations of corporate leadership, project management, reference-population research and other topics. Furthermore, they address current trends in media and society, statistical methods of data analysis, national and international issues in communications management, professional ethics and gender issues. In the second and third semesters, students’ creative, empirical and communicative competencies are trained in hands-on projects. Courses on the theories of interest groups, innovation management, aspects of communications technology and strategic controlling round out the teaching content. Depending on their personal interests, students can also choose from a variety of elective courses: Philosophy of Language, Consolidated Statistics, Marketing or Concept Development.

For the Master of Arts, the students must complete an academic final project in the fourth semester and participate in a scientific examination colloquium.

This interdisciplinary study programme focuses particularly on professional practice. Project work, excursions, lectures and courses by external teachers from practice ensure a connection to current developments in the communications and media industry.

Apart from conveying specialised knowledge, our teachers lay great value on fostering and developing students’ social, cultural and personal skills. Our teaching staff encourage and support all students. Guest lectures and workshops led by experts from theory and practice complement our range of courses.

The technical equipment at Hanover University of Applied Sciences and Arts encompasses functional seminar rooms, workshops, computer labs, a TV studio, a photo studio and many different editing rooms for both audio and video that meet all modern professional standards.

A stay abroad is not a component of this study programme. However, students of the master’s programme in Communications Management have the possibility to spend a study semester at one of our partner institutions outside Germany. Students interested in studying abroad will receive support from Hanover University of Applied Sciences and Arts.

Students who enrol in the master’s programme in Communications Management in Hanover must prove at least four months of relevant practical experience. During their studies, many make the most of the opportunity to gather more experience over the holidays or even over the course of an entire semester. Hanover offers outstanding access to many recognised companies, which facilitates linking conventional study with internships, work-study programmes and final projects.

Over four semesters, our master’s programme in Communications Management prepares students for a professional future as leaders in national and international communications departments at corporations, associations, political parties, cultural institutions, non-profit organisations, government offices and communications agencies. Furthermore, the programme qualifies aspiring communications managers for doctoral work and an academic career.

The master’s programme in Communications Management involves full-time study over four semesters of regular study time.

Student guidance at Hanover University of Applied Sciences and Arts can advise all students and those interested in studying. It can inform them about study offers, study content as well as about the form and structure of our courses of study. Moreover, we can provide advice concerning study-related questions and problems surrounding admission requirements, funding opportunities, changing universities or subject areas, difficulties with exams, contact and work-related problems and professional prospects. For more information about student guidance, go to here

Every student pays a fee each semester. This fee includes a student pass for the Greater Hanover Transport Area (GVH), a public transport pass for Lower Saxony, a student fee, membership in the Students’ Union and an administration fee. More information is available at: hs-h.de/semesterbeitrag.